Neal Freeland

Engineering/marketing manager, family guy. My personal blog with a few work thoughts mixed in.

I’ve joined Spring Creek Group

with 2 comments

In April we sold Zango to blinkx, a video search company in San Francisco. It was a great strategic deal bringing together our strengths in consumer marketing and monetization with their strengths in technology and video content. Though it was probably the hardest time in the last 75 years to do a deal, somehow our CEO Keith Smith made it happen.

As part of the deal I was able to exit: three of our eight execs joined their management team, which is normal in these deals. I considered taking some time off, but quickly figured out that I like working and am happier when busy. So in May when Clay McDaniel, a Wallingford neighbor and graduate school classmate asked if I wanted to join his rapidly growing social media marketing agency, I jumped in.

Spring Creek Group is a great fit. Social media is hot right now, and it’s fun to be part of a growing company with a strong value proposition (more on that later). Not to mention that I love my 15 minute commute through Fremont to our Westlake office overlooking Lake Union. On behalf of our clients we spend a lot of time doing research and interacting with consumers online, so ironically our "social media" office often feels more like a library than a party. But it’s a talented and fun group of people and I look forward to work each day.


Written by nealfreeland

June 29, 2009 at 9:03 pm

Posted in Uncategorized

2 Responses

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  1. Congrats on an easy exit and transition. Say hello to Clay for me!


    June 29, 2009 at 9:16 pm

  2. sounds like a fun gig!


    July 6, 2009 at 10:52 am

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